The Tanck Blog
Politics, policy, campaigns and advocacy.
We give you our latest insights on political trends, elections, lobbying and advocacy news, as well as tips and ideas for better government engagement and government relations.
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Is Australia’s social purpose sector “too self-righteous”?
We need to be less self-righteous about our own viewpoints. Connect with people who disagree, and share empathetic discussions with those who have different views.
What makes people care?
The social purpose sector works in often very difficult and complex spaces. But as humans, we understand stories over divisive language, and imagery over facts. How can we effectively use these principles in advocacy?
Why negative works
Our brains are hardwired to seek out and remember negative information, which is why it’s so important for social purpose organisations to understand the power of framing.
Why our brains don’t register social issues like climate change – and how neuroscience campaigning could change that.
Smart advocacy organisations are learning to understand framing and this is having a huge impact on political issues and government advocacy in Australia.
A media release is NOT a budget response
Neil makes the case for NFPs to call it quits with their post-budget media releases.
What role does the media play in government advocacy?
Neil looks at how NFPs can work with the media to achieve an outcome, and shares four problems that need to be kept front of mind.
The Minister is not your only target stakeholder
The best advocacy campaigns know that you need a number of people around the Minister to look for lateral pressure – Advisors, other MPs, the public service, the political party, and the central agencies.
What you MUST leave behind in a political meeting
Aim to make your meeting with an MP or Minister a positive and memorable experience. Spend less time on lengthy documents and more time on how you will create a unique impression, writes Neil.
Your biggest asset in a meeting may not be who you think
Putting your best foot forward in a government or political meeting may be more complicated than you think. We step through the five categories of government stakeholders and reflect upon who is best, or worst placed to attend your upcoming meeting.