In the pursuit of government funding, relying solely on media and PR is risky. A strategic approach, prioritising authenticity and collaboration, is crucial for effective government engagement and advocacy efforts.

As we head toward the Voice referendum on October 14, join us in analysing the political campaigns from a strategic perspective. Who will emerge victorious? The answer awaits, and the lessons drawn here can extend beyond this specific context.

The social purpose sector works in often very difficult and complex spaces. But as humans, we understand stories over divisive language, and imagery over facts. How can we effectively use these principles in advocacy?

Our brains are hardwired to seek out and remember negative information, which is why it’s so important for social purpose organisations to understand the power of framing.

Smart advocacy organisations are learning to understand framing and this is having a huge impact on political issues and government advocacy in Australia.

Neil makes the case for NFPs to call it quits with their post-budget media releases.

Neil looks at how NFPs can work with the media to achieve an outcome, and shares four problems that need to be kept front of mind.

Aim to make your meeting with an MP or Minister a positive and memorable experience. Spend less time on lengthy documents and more time on how you will create a unique impression, writes Neil.

Take a few moments to check the most common mistakes social purpose organisations make when it comes to advocacy, campaigning and engagement with government.